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Our MICE Impact Trip to The Hague is designed as an Impact Learning Journey – because The Hague is also known as the Impact City. As the seat of the Dutch government, The Hague is a center for sustainable development and the birthplace of many public-private partnerships on security, humanitarian innovation, sustainability in all areas, renewable energy and food innovation. Under the motto “Innovations for a better world”, co-creation is encouraged and supported by the municipality of The Hague.

Impact in the City – The Hague The Ocean Race 2023 – MICE Impact Trip

In the MICE (meetings, incentives, conferences and exhibitions) industry, it is increasingly important to look beyond only business objectives. Events need a message, a mission, to be as sustainable as possible and preferably contribute to the greater good. The city of The Hague, seat of the Government of The Netherlands, supports this way of thinking by showcasing that economic success and social engagement can and should go hand in hand. The city’s motto ‘Doing Good and Doing Business’ encapsulates this mindset.

Images: The Hague & Partners en de Gemeente Den Haag

During our Impact Trip we meet innovators, visit projects and get to know impact initiatives and experience The Hague as a very special city with potential for profound and common good oriented MICE experiences.

Images: Boutique Hotel Corona | voco Hotel

As a very special highlight, we will visit the legendary Ocean Race – the toughest team sailing race around the world, which will make its last stop in The Hague in 2023 before the finish line in Genoa. The Ocean Race has set sustainability as one of its guiding principles and is instrumental in preserving and protecting our oceans.

Images: Sailing Energy/ The Ocean Race | The Hague & Partners en de Gemeente Den Haag | Carlo Borlenghi/ The Ocean Race

We visit the Race & Sustainability Village and receive valuable insights into the sustainability strategy, the One Blue Voice campaign and the Relay4Nature initiative during a personal tour with representatives of the Ocean Race sustainability team and subsequent presentation.


Day 1

Tuesday June, 13th 2023

afternoon/evening – Individual arrival in Den Haag – we encourage you to travel by train

Day 2

Wednesday June, 14th 2023

Full day – Day at The Ocean Race – visit to Sustainability/ Race Village, tours and presentation by The Ocean Race Organizers

Day 3

Thursday June, 15th 2023

Full day – Visit to venues and places of interest and activities in The Hague

Day 4

Friday June, 16th 2023

Full day – Visit to venues and places of interest and activities in The Hague

Day 5

Saturday June, 17th 2023

Morning – Departure


Detailed program follows – subject to change

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